Discovery Channel

Discovery Arabia wanted to reach Middle East audiences and entourage suggested a holistic Communications approach to meet the goal.


We devised a whole new marketing strategy including PR, advertising, content and communication tactics that would appeal to the Arab audiences.


The strategy lead to 40% growth in engagement as well 14% organic growth in followership.



social media discovery channel campaign
Shark Week 2017
Over 4 Million users reached
25% engagement rate
social media discovery channel campaign
Mosquito
332,154 impressions over
Over 50,000 web clicks
social media discovery channel campaign
Harely and the Davidsons
500k impressions
20% engagement rate